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Beaulieu Welcomes 25th Millionth Visitor

Commerical Director Stephen Munn with Pat and Richard Cook

Commerical Director Stephen Munn with Pat and Richard Cook


Beaulieu, 3 July, 2013 

The Beaulieu visitor attraction has welcomed its 25th millionth visitor since its founder, Lord Montagu, first opened his home to visitors in 1952.

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On Tuesday, 2nd July, the 25th millionth visitor, Mrs Pat Cook, and her husband, Richard, were greeted by Beaulieu’s Commercial Director, Stephen Munn. They were offered a special programme for the day which included exclusive tours of the National Motor Museum and Palace House, complimentary lunch in the Brabazon Restaurant and a drive through the New Forest in a 1909 Rolls Royce Silver Ghost, one of the most iconic cars in the museum’s vehicle collection. They also received a selection of Beaulieu gifts and an annual pass to the attraction.

"The surprise welcome made us feel very special” said Mrs Cook, “We had decided to come down to the New Forest for a couple of days from our home in Crawley, specifically to visit the attraction as it had been many years since we last visited. My last visit was 42 years ago and there have been many changes since then.”

In 2012 Beaulieu celebrated 40 years of the National Motor Museum and the 60th anniversary of the attraction. In celebration of the 50th anniversary of the James Bond franchise it also played host to BOND IN MOTION, an exhibition of fifty original James Bond vehicles, bringing a whole new audience to the attraction. Earlier this year Beaulieu was awarded Gold in the Large Visitor Attraction of the Year category at VistEngland’s prestigious 2013 Awards for Excellence.

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